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Interested in Vision Zero, and not sure where to start? Clear on what your goal is, but need support to get there?

Book a 30 minute call with our Director, Alex Kelly, to learn more and figure out your next steps.

Together, we go through the Vision Zero framework, and how you can apply it in your community or organization.

Learn More Today

We’re pleased to announce the first book of its kind: The Road to Vision Zero.

This book is a detailed introduction to the Vision Zero initiative and is rooted in best practice strategies to take a municipal team from idea to implementation.

Get your copy of The Road to Vision Zero today.

Get Your Copy

Vision Zero is data driven, and succeeds only with proven best-practice solutions. It is essential to have those resources before you start your journey

We collect what works, and bring it all to you, making Vision Zero a click away.

Access our resources for program ideas, tips and templates to accelerate your adoption of Vision Zero.

Check Out Resources

Vision Zero Conference 2018 Comes to Toronto

We’re gathering together technical experts, industry leaders, and inspiring speakers to host a series of presentations, discussions and workshops on Vision Zero.

We’ll be examining global best practices from proven road safety advocates who’ve dramatically reduced traffic related fatalities and serious injuries. We’ll be identifying the best approaches to roadway engineering, public education, speed management and data driven enforcement activities. Most importantly, we’ll be discussing the fundamental steps toward implementing Vision Zero in your own communities.

Don’t miss this opportunity to learn and work together to make our roads safer for everyone!

Register at today!

Latest News

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Vision Zero Moments



The Vision Zero Advocate Institute and ATS Traffic have just produced the first video for a new series called “Vision Zero Moments”.

We interviewed people in the community about experiences that have changed the way they view traffic safety. We call these “Vision Zero Moments”. Clips from these interviews were pulled together to form a collection of experiences to remind us why Vision Zero is important. 

Traffic safety affects everyone, and we have a shared responsibility to keep each other safe on the road! 


Be a Part of the Vision

The Vision Zero Advocate Institute is committed to sharing the latest knowledge around this leading traffic safety framework, expanding the reach and supporting the accelerated adoption of Vision Zero.

If you are interested, want to learn more and stay connected to what is happening at the Vision Zero Advocate Institute, please click the button below to be added to our list.


Get Involved